Autotech is one of the largest dedicated events for the automotive after-sales industry, connecting suppliers, distributors, service professionals, and workshop owners under one roof. Sales industry, connecting suppliers, distributors, service professionals, and workshop owners under one roof.
category:
Exhibition
services:
Media Buying, Content Creation, Digital Strategy, Photography & Videography
Description & Defining
Autotech is one of the largest exhibitions dedicated to the automotive after-sales industry — a key player in Informa Markets’ powerhouse portfolio, which we proudly support across multiple expos.
Challenge & Solution
The challenge? Bringing together a highly specialized, B2B audience under one roof isn’t easy. We had to cut through industry noise, drive the right traffic, and keep the conversation going — before, during, and after the show.
Our approach We handled everything from content creation and digital strategy to media buying and on-ground visual production. Every asset, every placement, every word was tailored to speak the language of the industry — and more importantly, convert.
The result? A packed exhibition hall, a buzzing digital presence, and a show that truly connected the people who keep the automotive world moving.